Athrav Patil a young, passionate Reader from Mumbai identified a problem which many of the readers of his age group faced. He envisioned of developing a web platform that hosted books related information and genuine reader reviews by children of age 9 to 16 years. Master Equation built a simple yet intuitive website “ihavereadthebook.com” that hosts information of around 3 lac books for children. Website awards User with certain points for writing reviews. Sales affiliation with Amazon facilitates Users in buying books of their liking. With more than 10000 registered schools and facility for children to rate, review, discuss and buy books, this website has become an instant hit amongst school kids in India. Now client plans to take this venture global.