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  • The Developer ‘App Debt’ Problem

    Apple has a steadfast, long-standing policy: developers cannot directly monetize updates to the apps they have developed. Back then, this helped Apple set itself apart from the established Windows software ecosystem: Users of iPhone and iPad would be able to purchase an app once and be eligible for automatic updates/upgrades…

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  • Essential Elements to An Effective Enterprise Mobility Strategy

    Mobile device shipments are growing in leaps and bounds. While more and more workers amalgamate both personal as well as corporate computing devices in order achieve their daily goals, this presents a daunting challenge for enterprises. Starting from cost effectively deploying, managing, and supporting all the diverse devices to ensuring…

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  • App Monetization with Apple Affiliate Program | Interview with Jesse Lakes

    In  our recent interview with Jesse Lakes, Co-Founder & CEO at GeoRiot, we discussed about how mobile app developers and publishers could make revenue through an AppStore Affiliate program. About Georiot – GeoRiot provides industry leading affiliate linking capabilities to app developers, music labels and Internet marketers. With a single,…

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  • 10 B2B Outreach Hacks for your startup!

    We’ve been pretty lean @ContractIQ when it comes to spending on outreach. Why spend when you can hack it for free? Here are 10 things that really worked. You should try them too, if you are in the B2B space. Especially, if you are a sales-shy tech founder, these are…

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  • What’s your API IQ?

    As such building for mobile across platforms, is a challenge onto its own – Multiple versions, devices, form factors and operating systems. With iOS and Android going neck to neck in terms of activation, app ecosystems etc. and the renewed interest on Microsoft, post Nokia acquisition, it’s all too easy…

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  • Hide that time-machine. It gives me heebie jeebies!

    I like the window seats even today. I compete with my 3 years old daughter when we fly or travel by train. You can call it escapism. I am rooted inside but my head’s firmly out grabbing all the clouds or greenery the journey has to offer. That’s you and…

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  • HTML5 vs. Native – Enterprise & Startup Mobility

    To go native or HTML5 is an argument that’s settled for a while now. Remember, when Facebook (not so quietly) ditched its HTML5 version in favor of native? There are several reasons why native apps are so better than HTML5. What works in favor of native apps? 1. Rich Choices…

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  • Quora answers on Minimum Viable Product

    Ever since we launched our initiative “Build your MVP”(Registration closed), we have been getting a lot of responses. Majorly from the early stage startup and often we advise them, “Don’t build a Minimum Viable Product”. There was this enthusiastic client who wanted to build his product(MVP version) with the combined…

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  • Why do startups build products when they need not?

    [tweetherder]Why do startups build products?[/tweetherder] I have an MBA degree. So yes, the 90% of you could stop reading here! Thanks! In marketing, [tweetherder]a product is anything that can be offered to a market that might satisfy a want or need[/tweetherder]. That which can be sold multiple times while sustaining its ability…

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  • Build a minimum viable product!

    (The registration has been closed for this initiative) So you are a business founder with a great idea and no technical chops? And, you’re a part of an accelerator now? It’s a nice problem to have your idea validated. But nice as it might be, this is a problem that…

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