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Why should you root for Firefox OS? - Because it's HTML5, it's open and it's cheap!

Mozilla, the organization behind one of the most popular browsers in the world, is busy developing a new mobile operating system of its own. Competing head-on with biggies like Android and iOS, the fledgling smartphone OS attempts to create its own niche by seamlessly blending the power of the web and the mobility of smartphones together. Codenamed Boot to Gecko (or B2G), the open-source project will include applications that will be written in HTML5. These apps can then use the device's API to run natively with the help of JavaScript.

Though many people have already written-off Firefox OS as yet another late-entrant that's doomed to fail, the open-source project is, in fact, targeting an entirely different market that is not yet touched by Android or iOS. Firefox OS, according to the project's director, will help "pursue the goal of building a complete, standalone operating system for the open web" in order to "find the gaps that keep web developers from being able to build apps that are --- in every way --- the equals of native apps built for the iPhone, Android, and WP7...

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