Building an app? Download our pricing report!   Download
 Hot from the oven - Mobile Ad CTRs & Spends from the holiday season!

Hot from the oven - Mobile Ad CTRs & Spends from the holiday season!

Added almost 3 years ago | As appeared first on Kenshoo | Author: Josh Dreller

The biggest eye-popping growth was in Phone and Tablet activity with spend, clicks, and revenue in 2013 across those devices representing a much larger share of the pie than in 2012.

For example, in November 2012 through Cyber Monday, marketers spent 79.5% of their paid search budgets on Computers (i.e. laptops, desktops, notebooks, etc.) with just 11.8% going to Phones and 8.7% to Tablets. This year, the rate of change is astounding. Although paid search advertisers continued to spend a majority of their budgets on Computers in 2013, they dropped it by 24.1% YoY to just 60.3% of total spend for Thanksgiving and Black Friday.

Phone budgets grew by 79.1% YoY to 21.2% of total paid search spend while Tablets grew a whopping 113.6% YoY to 18.5% of total paid search spend...

Continue reading on Kenshoo

What your peers are reading!

Top Mobile App Development Companies

ThinSlices Company Profile, Apps, Reviews   
Founded: 2010
Employees: 50

Android    iOS    Windows Mobile   
inqbarna Company Profile, Apps, Reviews   
Founded: 2013
Employees: 0

Android    iOS    Windows Mobile   
Spain    Spain      
Moobila Company Profile, Apps, Reviews   
Founded: 2010
Employees: 27

DevelopmentNow Company Profile, Apps, Reviews   
Founded: 2005
Employees: 50

iOS    MS SQL Server    ColdFusion   
United States    Australia      
Are you sure, you can find a capable, trustworthy & affordable mobile app developer, all by yourself?

Looking to Build a Mobile App?

Here are some of the best apps built by developers from our network.
JobBoss by Appmosphere - App Development Company in Minneapolis, Minnesota, United States
by Appmosphere
Brickstr by DevelopmentNow - App Development Company in Portland, Oregon, United States
by DevelopmentNow
Android    iOS   
TunerTool by inqbarna - App Development Company in Barcelona, Catalonia, Spain
by inqbarna
iFlipMeasure Lite by Moobila - App Development Company in Islamabad, Islamabad, Pakistan
  iFlipMeasure Lite
by Moobila

Post Your Project


I'm Vishruth. My colleagues & I work everyday to make ideas see the light of the day.

Your ideas deserve the best developers. We’ll find your best match within days. It’s a promise. Talk to you soon!

Everything you need to know about outsourcing!

About •  Careers •  How it works for Developers •  FAQ •  Contact •  Blog •  RSS

© 2012 - 2016 ContractIQ   Terms of Service   Privacy Policy