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Just one player, paid $10000 every month on a game. Such skewed is monetization

Added almost 3 years ago | As appeared first on recode.net | Author: Eric Johnson
Oh, you've spent a couple dollars on Candy Crush? How cute. In a mobile monetization report released today, app testing firm Swrve found that in January, half of free-to-play games' in-app purchases came from 0.15 percent of players. Only 1.5 percent of players of games in the Swrve network spent any money at all. The latter finding is in line with what the advocates of free-to-play have been saying for years: Players don't have to pay anything to enjoy the game. But the former stat underscor...
Continue reading on recode.net
       

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In UX, use fewer words so that users can carry on with you app, and not waste time reading too much
In UX, use fewer words so that users can carry on with you app, and not waste time reading too much
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Dropping out of college to start your company sounds brave, but even Bill Gates had a fallback plan.
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It's good that car companies are loading new cars with features. But it sucks that there are simply too many buttons!
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