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When Music in Tech is an Afterthought

Added over 2 years ago | As appeared first on ben-evans.com
Apple's Beats deal is a Rorschach Blot: people's reactions slot into their existing view of whether Apple still has 'it'. If you think Apple's lost it, the Beats deal is confirmation. If you don't, it's… perplexing. This is a very out-of character move for Apple (though having everyone puzzled in character). I've seen plenty of suggestions, but few really convincing rationales that make this company worth $3bn to Apple That said, one thing that is clear is that Apple doesn't rule digital musi...
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