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The Future is in Smart Push Notifications

Added almost 3 years ago | As appeared first on medium.com
A few weeks back, a Google Ventures portfolio company revealed itself to the public: WUT. A lot of the press focused on the anonymity aspect of the service, which is understandable, because that area has been hot for the past several months. But I think it overlooks the truly interesting aspect of Wut: the notification the message. What I mean by that is simple: WUT is the first app I recall seeing where the majority of usage occurs without opening the app itself at all. Every single message ...
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