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Are You Planning on a Conference Launch for Your Startup?

Added almost 3 years ago | As appeared first on platformed.info | Author: Sangeet Paul Choudary
Unfortunately, as launch channels go, the more unimaginative the channel, the less successful it is at getting you traction. This is because everyone else is trying to do the same thing as well and the audience has had too much of the same thing. But more importantly, these launch strategies are bumps, they're not engines. As Paul Graham points out in his startup growth curve, the TechCrunch of initiation (or the SXSW of initiation, if you will) may help bring in a lot of users but those user...
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Prove to VCs that your worthy of their investment not by displaying awards, but awareness. And common sense.
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For any startup, momentum is important, and so is the final outcome. For this, you need a market.
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