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iPhone adoption growth deceleration is nothing sensational

iPhone adoption growth deceleration is nothing sensational

Added over 2 years ago | As appeared first on asymco.com | Author: Horace Dediu
Seven years after the iPhone was launched, 70% of the US population is using smartphones. Smartphones existed before the iPhone so the category is older than seven years but as far as adoption goes this is nearly the fastest ever. The CD Player reached 55% in seven years and the Boom Box about 62%. If measuring the period between 9% penetration and 90%[] the smartphone in the US will have a lifespan of about 9 years starting in 2008. Before this period, the product was largely experimental an...
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