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Apps suck on engagement. But that's not an excuse!

Added over 2 years ago | As appeared first on helpshift.com
There is no single metric to calculate how engaged users are with your app. Engagement-the relationship that customers build with brands-means that a customer is in sync with your core values and integrates your product in their daily life. The benefits are almost self-explanatory. It's the evangelism oomph that every business wants. Captivating your customers is key to long term app success. When trying to figure out how to engage users within an app, you should focus on these customer facto...
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