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App Ads Business is a billion dollar business for Facebook.

Added over 2 years ago | As appeared first on recode.net | Author: Reuters
Did you think that Facebook's amazing mobile ad story — mobile was a big, troublesome zero two years ago, and 62 percent of the company's ad revenue yesterday — was fueled by app install ads? Sheryl Sandberg wants you to know that this isn't the case. Or, at least, that Facebook isn't dependent on app install ads, which are just what they sound like — ads that try to get phone users to install apps like Candy Crush. "I do think sometimes people think that mobile app install ads are all of the...
Continue reading on recode.net
       

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PMs have a holistic view of what the product is about. All should learn to work with them
PMs have a holistic view of what the product is about. All should learn to work with them
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When coming up with a design or an MVP, make sure you have ALL user research data available
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Added about 14 hours ago | As appeared first on Medium | Author: Ben Ralph

Feature creep isn't obvious. It stays in the shadows until the right time to show itself
Feature creep isn't obvious. It stays in the shadows until the right time to show itself
Added about 14 hours ago | As appeared first on Medium | Author: Anton Nikolov

A good landing page holds visitors' attention. One way of doing that is not having too many buttons
A good landing page holds visitors' attention. One way of doing that is not having too many buttons
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