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Push vs Email - Communication fundamentals are different for each medium.

Added over 2 years ago | As appeared first on mobilecommercedaily.com
State-of-the-art digital marketing is constantly evolving. Just as the Internet allowed savvy marketers to go from sending direct mail to email, the rise of the mobile economy is permitting marketers to engage with consumers directly on their phones in a much more personal way using push notifications. It is time to recognize push notifications as a sophisticated evolution of marketing, rather than a simple tack-on solution to existing marketing frameworks. By driving traffic directly to nati...
Continue reading on www.mobilecommercedaily.com
       

What your peers are reading!

If you receive an offer for your startup, find out how many acquisitions there have been in your space.
If you receive an offer for your startup, find out how many acquisitions there have been in your space.
Added about 19 hours ago | As appeared first on hackernoon | Author: Founder Collective

We see some chatbots fail, but that's only because it's early. We'll learn from our mistakes & improve.
We see some chatbots fail, but that's only because it's early. We'll learn from our mistakes & improve.
Added about 19 hours ago | As appeared first on Chatbot | Author: Fabricio

Designers spend extra time making small details look good. Time that could be spent with UX perhaps?
Designers spend extra time making small details look good. Time that could be spent with UX perhaps?
Added about 19 hours ago | As appeared first on smashingmagazine | Author: Javier Cuello

Once you convince everyone you're a thought leader who knows more than most, you'll never need marketing.
Once you convince everyone you're a thought leader who knows more than most, you'll never need marketing.
Added 1 day ago | As appeared first on thinkgrowth | Author: Janessa Lantz

Having a few high-paying customers will mean you pay more attention to them than other customers.
Having a few high-paying customers will mean you pay more attention to them than other customers.
Added 1 day ago | As appeared first on signalvnoise | Author: Jason Fried

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