Strategic Alliances and other grandly named partnerships never seem to live up to their florid marriage announcements. Apple and IBM are it - again - but this time, Apple is the larger, more prosperous company, and IBM is trying the bad old recipe of regaining growth by cutting down.
Let me slip into something more comfortable: Devil's Advocate robes. Thus togged out, I will explain why this Apple + IBM rapprochement won't work - or, worse, it will.
First, the clash of cultures.
Apple is a fo...