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The new iPhones are about parity on screen size with Android (oh, and fragmentation as well)!

The new iPhones are about parity on screen size with Android (oh, and fragmentation as well)!

Added about 2 years ago | As appeared first on ben-evans.com | Author: Benedict Evans
The new iPhones were much the most predictable part of Apple's event - widely leaked and impelled by an irresistible logic - the customer is always right. For all that Apple thought and argued that you should optimize for the thumb size, it turns out optimizing for the pocket size is a better metric. * (Of course, this isn't the first time - Steve Jobs famously said that no-one would watch video on an iPod, and that small tablets should come with sandpaper for your fingers). Meanwhile, Apple ...
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