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Fitness activity trackers are not working. They do less than required.

Fitness activity trackers are not working. They do less than required.

Added about 2 years ago | As appeared first on medium.com
It seems odd to say that digital activity tracking is broken. (See side note, "What is Activity Tracking.") After all, in 2014, revenues from sports, fitness, and activity tracking devices will grow 22 percent to $2.2 billion. However, there's no proof that all-day digital activity tracking "works" for most people. By "works," I mean helps people move more and lose weight over time, the main reasons people are interested in these products. More than half of US consumers stop using their weara...
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Too many companies look too far into the future, at the cost of present day feedback & customer support
Too many companies look too far into the future, at the cost of present day feedback & customer support
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Every inch of the screen on mobile is valuable. Show only the essentials, and keep it simple
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