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Ben Thompson's view of Ello - We don't agree that products will frustrate users enough to force a premium switch.

Added over 2 years ago | As appeared first on stratechery.com | Author: Chris Quackenbush
A brand-new social networking startup — Ello — has gone viral. At one point on Thursday, the site was acquiring 31,000 new users an hour — many of whom flocked to there because of a disagreement with Facebook over its policy requiring real names, which some say is unfair to LGBTQ and transgender users. Ello might be the new Facebook or the new Twitter or the new social media flop. It's too early to tell. Actually, no, it's not too early. Ello will fail, deservedly so. It has a consumer host...
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UX golden nugget: More features doesn't mean better experiences. Case in point - Google. Just a text box.
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This company had everything a startup could hope to have. But it was confused about what its core was.
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A good platform shows those who're on it how to learn and advance.
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