Walking down University Avenue in downtown Palo Alto, you pass a bustling little hummus shop called Oren's. "Ah," you might think, "here is where someone named Oren makes hummus."
It's where hummus-maker Oren makes his seed investments. Because this is Silicon Valley, and Oren Dobronsky, pleased with his seed funding of interior-design startup Houzz (recently valued at $2.3 billion), now has an e-commerce startup.
Of course there's also hummus, which is delicious, and which arrived (alo...