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Xiaomi is not a phone brand. It's much more.

Added almost 2 years ago | As appeared first on stratechery.com
Xiaomi, the Chinese smart phone company that late last month raised $1.1 billion at a $45 billion valuation, sells way more than smartphones: Mi.com boasts over a thousand items, and it's the third-largest e-commerce site in China. One item it doesn't sell, though, is a AA battery charger. Only Apple: I clearly remember when this rather oddball product came out, not because it was particularly magical or revolutionary, but because a co-worker had one in his hand the very next day. He regaled...
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