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Take rate of marketplaces - What can kill a marketplace is another with lower take rates.

over 2 years ago | From continuations.com

A big part of our investing at Union Square Ventures is to find businesses that have network effects. Marketplaces fit with that because participating in a marketplace tends to become more valuable as the marketplace grows (that's assuming the marketplace does a good job spreading liquidity among participants). The reason to be interested in network effects from an investor perspective is that they offer a source of defensible competitive advantage. That in return implies that a company that ...

       

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