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Radio reaches 95% of the people in the world. Mobile Internet is not going to eat it away. Yet, the medium has to reinvent.

Added almost 2 years ago | As appeared first on thenextweb.com | Author: Nicholas Fearn
The evolution of entertainment and new ways to access information have left the medium of radio with an uncertain future. Radio today As it stands, radio is in a healthy condition. According to UNESCO, radio reaches about 95 percent of the world's population, and AM/FM radio accounts for 86 percent of the total time spent by adults listening to radio. As well as this, 75 percent of households in developing countries have access to radio, and there are thought to be 44,000 radio stations world...
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