People want insights and not analytics.
Added over 1 year ago | As appeared first on https://blog.intercom.io | Author: @shelliefitz
Continue reading on https://blog.intercom.io
Anywhere there are numbers in a product, users will eventually ask for them to be visualized, but to do that effectively you have to understand how those visualizations will be used. People ask for “analytics”, but what they really need to do their job are insights.
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