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How the upheaval in the advertising industry could affect mobile app developers

Added almost 2 years ago | As appeared first on mobiledevmemo.com | Author: Mobile Dev Memo
A wave of "media reviews" -- the process through which large companies re-evaluate their existing relationships with advertising agencies -- has roiled the advertising industry since the start of 2015, potentially putting billions of dollars worth of billable ad spending into contention. While the cyclical nature of the advertising industry renders media reviews fairly commonplace, the scope and breadth of the current upheaval is so unprecedented that AdWeek dubbed the maelstrom "Mediapalooza...
Continue reading on mobiledevmemo.com
       

What your peers are reading!

For any startup, momentum is important, and so is the final outcome. For this, you need a market.
For any startup, momentum is important, and so is the final outcome. For this, you need a market.
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A good product person will make changes that solve his/her problem. That will in turn help customers.
A good product person will make changes that solve his/her problem. That will in turn help customers.
Added about 10 hours ago | As appeared first on hackernoon | Author: Lawrence Ripsher

Make your storytelling relatable by using words & phrases with those who'll connect with them.
Make your storytelling relatable by using words & phrases with those who'll connect with them.
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