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Probing the dark side of Google's Ad targeting system.

Added over 1 year ago | As appeared first on technologyreview.com | Author: Tom Simonite
That Google and other companies track our movements around the Web to target us with ads is well known. How exactly that information gets used is not—but a research paper presented last week suggests that some of the algorithmic judgments that emerge from Google's ad system could strike many people as unsavory. Researchers from Carnegie Mellon University and the International Computer Science Institute built a tool called AdFisher to probe the targeting of ads served up by Google on third par...
Continue reading on www.technologyreview.com
       

What your peers are reading!

As your team grows, you'll need more managers. Try to look for those who'll make you obsolete.
As your team grows, you'll need more managers. Try to look for those who'll make you obsolete.
Added about 11 hours ago | As appeared first on Medium | Author: Amanda Linden

Current customers spend 67% more than any future customer. Worth trying to retain.
Current customers spend 67% more than any future customer. Worth trying to retain.
Added about 11 hours ago | As appeared first on artplusmarketing | Author: Emily Warna

Long-form content will keep getting your consistent backlinks, as you'll be considered an expert.
Long-form content will keep getting your consistent backlinks, as you'll be considered an expert.
Added about 11 hours ago | As appeared first on neilpatel | Author: neilpatel

When conducting user interviews, make sure to tell them there are no 'right' or 'wrong' answers.
When conducting user interviews, make sure to tell them there are no 'right' or 'wrong' answers.
Added 1 day ago | As appeared first on uxdesign | Author: Fabricio Teixeira

Know when to listen to your users, and know when to ignore them. Equally important.
Know when to listen to your users, and know when to ignore them. Equally important.
Added 1 day ago | As appeared first on greylock | Author: Sarah Tavel

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