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Why didn't telcos innovate?

Added over 1 year ago | As appeared first on https://linkedin.com | Author: KAMONASISH AAYUSH MAZUMDAR

In 1960, Theodore Levitt wrote one of the most influential papers in strategy that is relevant till today and perhaps will never go out of fashion. It was called "Marketing Myopia" and published in Harvard Business Review which he was the then editor of. The paper suggested that businesses will do better in the end if they concentrate on meeting customers’ needs rather than on selling products.

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What your peers are reading!

If you receive an offer for your startup, find out how many acquisitions there have been in your space.
If you receive an offer for your startup, find out how many acquisitions there have been in your space.
Added 3 days ago | As appeared first on hackernoon | Author: Founder Collective

Designers spend extra time making small details look good. Time that could be spent with UX perhaps?
Designers spend extra time making small details look good. Time that could be spent with UX perhaps?
Added 3 days ago | As appeared first on smashingmagazine | Author: Javier Cuello

Once you convince everyone you're a thought leader who knows more than most, you'll never need marketing.
Once you convince everyone you're a thought leader who knows more than most, you'll never need marketing.
Added 4 days ago | As appeared first on thinkgrowth | Author: Janessa Lantz

Having a few high-paying customers will mean you pay more attention to them than other customers.
Having a few high-paying customers will mean you pay more attention to them than other customers.
Added 4 days ago | As appeared first on signalvnoise | Author: Jason Fried

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