It’s tough running a creative business. Any web designer, writer, or even photographer will tell you, chasing clients for payment is like running down the street barefoot on a hot day screaming at the ice-cream truck to stop because you REALLY need a soft serve with sprinkles. But replace soft-serve with money. That thing that pays bills.
It’s sad that we’re in a business world where services are seen as ‘optional’ when it comes to payment. We dodge spec work, discounting, and in-kind or contra deals every day, like some sort of bizarre Whack A Mole.
Tell me, do you ask your physiotherapist to unkink your neck and tell them you’ll pay them only if it works? Um, no.
Do you ask the funeral director to cremate your loved one and you’ll pay them only if you like the funeral service and the cookies at the wake…?