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People are not going to be interested in hearing about your product if it's not relevant to their life.

7 months ago | From ART + marketing | Author: Jamie

Has this ever happened to you?
You’re at a networking event and it’s your turn you deliver your elevator pitch.
Maybe you stumble a little, but you feel pretty good about it… Until you look out at a sea of furrowed brows and puzzled faces at the end.
Or maybe people are virtually “furrowing their brows” at you when they look at your webstore, or landing page and decide to click away because they couldn’t make heads or tails of the thing.
If you can’t seem to figure out how to communicate with people in a way that gets them excited, whether it’s about your business itself or while selling your products and services.

       

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Not long ago, I was trying to watch a video on YouTube. I got the expected “5-second till skipping” countdown and had my mouse hovering over the skip link, but the video was interesting. I laughed, so I figured I’d give it another few seconds to see what the product was all about. I ended up watc...  ...Read more


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When a startup company is visualizing their product, they tend to forget the moments a user has to wait.
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Added 6 months ago | As appeared first on Hackernoon | Author: Wayne Chang

Contrary to MVPs, where the goal is to get something barely usable out the door and into the market for initial feedback, an MLP takes the opposite approach, treating, among other things, the first-time experience of a new user very seriously. This is the first time they’ll see your product, the...  ...Read more


Working for free is OK in the early days, but later, it gives you an excuse to just “do your best”.
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Added 6 months ago | As appeared first on Medium | Author: Jason M. Lemkin

What are the Top 10 things I’d tell myself to do better, if I could go back in time? My top list: Slow down big decisions — when you aren’t sure. You have to move fast and break things, but if the pit in your stomach says “maybe don’t do that” — slow that decision down. My biggest mistakes ha...  ...Read more


Launching is hard work, but if hyperlocal marketplaces works in one market, then it will work in hundreds more.
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Added 6 months ago | As appeared first on andrewchen | Author: Andrew Chen

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If you release your product too early, users may write it off as not good enough and getting them back may be difficult.
If you release your product too early, users may write it off as not good enough and getting them back may be difficult.
Added 6 months ago | As appeared first on cbinsights | Author: cbinsights

From lack of product-market fit to disharmony on the team, we break down the top 20 reasons for startup failure by analyzing 101 startup failure post-mortems. WHERE IS THIS DATA COMING FROM? Start your free trial today Email Email SIGN UP After we compiled our list of startup failure post-m...  ...Read more


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Employees: 30
Founded: 2007
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